A blog post about child labour can make you a household name.
But if you’re like most Australians, your blog post is probably a waste of time.
You don’t need to do anything.
It’s just another example of what we call “post-factual propaganda”.
That’s because it’s hard to tell the difference between what’s true and what isn’t when it comes to the world.
But there’s a simple way to do that without making the mistake of thinking you have to.
In this article, we’ll show you how to write the kind of post that people really care about.
The article is an extract from my new book, The Truth Is Out There.